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FASTTRAC your Business Idea International Strategic Management

The idea. That’s where it starts. Now, what do you do with the idea? You could start a business — but could you start a viable business? Find the answer with Kauffman FastTrac®.
Kauffman FastTrac® is a flexible course with a solid framework to support you as you start a business and begin your journey to success.

This immersive course is designed to provide information, tips, exercises and tools to help you think about your
business idea

• Discover how your business concept matches your personal vision.
• Align your business concept with a real market opportunity.
• Learn how to set realistic financial goals for your business.
• Determine the unique features and benefits of your product/ service.
• Find your target market and discover your competitive advantage.
• Define your company’s brand and marketing.
• Learn how to manage business functions and develop an organizational culture.
• Determine the steps to profitability.
• Identify potential sources of funding for your business.
• Launch your business.
  1. Delivery

  2. Location

    Detroit, MI
  3. Fee

  4. Start Date

    February 25, 2020
  5. Enrollment Close Date

    January 30, 2020
  6. End Date

    May 19, 2020