Anyone interested in starting their own Food Business or taking a new, edible product to market is strongly encouraged to attend this FREE 10-week facilitated online course offered by the Western Wisconsin Women's Business Center and the Western Dairyland Business Center. KAUFFMAN FASTTRAC® IS A FLEXIBLE COURSE WITH A SOLID FRAMEWORK TO SUPPORT YOU AS YOU START A BUSINESS AND BEGIN YOUR JOURNEY TO SUCCESS. THIS IMMERSIVE COURSE IS DESIGNED TO PROVIDE INFORMATION, TIPS, EXERCISES AND TOOLS TO HELP YOU THINK ABOUT YOUR BUSINESS IDEA. As you progress through the course, you’ll work to: -Discover how your food business concept matches your personal vision. -Align your food business concept with a real market opportunity. -Find your target market and discover your competitive advantage. -Determine the unique features and benefits of your food business. -Learn how to set realistic financial goals for your food business. -Define your company’s brand and marketing. -Learn how to manage business functions and develop an organizational culture. -Determine the steps to profitability. -Identify potential sources of funding for your business. -Launch your food business.